We are a strategic marketing consultancy.
We help postmodern brands become antifragile.
We live in an era of unprecedented uncertainty. Our businesses need to survive and thrive in this unpredictable atmosphere.
We will help you develop a marketing backbone with the agility and endurance required to contend with today's rapidly evolving market landscape.
We will help you develop your brand's core, get investor ready, and set up a robust MarTech and AI stack to strengthen your marketing backbone.
This is what we do
investor readiness
We meticulously craft your decks and narrative, create pitch calendars with an investor dashboard to track your progress, and ensure that your basic marketing touchpoints are ready to leave a good impression on their most important visitors.
brand core development
We clearly define who your brand wants to attract, then make sure your brand looks and sounds attractive to them. Then we make an omnichannel roadmap and bring in the right people to help grow revenue.
martech and ai stack
We audit your marketing workflow, recommend strategic technology and AI integration, seamlessly assimilate new tools into optimized workflows, and provide comprehensive training for enhanced productivity.
counter funnel philosophy
Our philosophy is one of simplicity.
We structure our projects in three progressively incremental phases.
We start with the smallest and most impactful task to build a strong foundation of value.
We then build upon that foundation to deliver reliable and measurable results for your brand.
Every successive project is one step towards creating your durable marketing engine that runs effectively through fluctuating market currents.
We are Counter Funnel
We are marketing strategists who have worked with brands of various sizes to create value for entire ecosystems.
We have helped listed companies as well as young startups grow their customer bases and boost revenue.
We have assembled robust marketing teams that have worked together to achieve measurable goals.
We work with new and mature brands that want to get over the past and charge into the future.
We collaborate with a trusted network of agencies and freelancers to bring out the best in all of our work.
When you work with us, all our friends become your friends.
brands we've worked with
Is revenue creation your main responsibility?
Then forget the age-old marketing funnel.
Your bottomline is your top priority.
Get your best customers thinking and talking about you.
Get your other customers as happy as your best.
Get more conversions from all touchpoints.
Get insights from every single sale.
Get more and more sales.
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The rest is fluff.